The Life 2.0 Summit, produced by CMP Technology/Dr. Dobb's Journal, is a quarterly conference on metaverse technology and best-practice for software developers and business stakeholders seeking to understand and use Second Life and other metaverse environments for customer engagement, commerce, collaboration, education, simulation and research.

The summit's final day is today. If you were waiting until the last minute, well, this is it. Below the fold, you'll find a roundup of today's schedule.

The more astute among you will have noticed a new ad to the right of the posts: it's for the upcoming Virtual Worlds Conference and Expo, which runs October 10 and 11 in San Jose. All manner of industry leads will be there, with many of them speaking, including Adri Saarinen from Metaversatility; Corey Bridges from the Multiverse Network; Giff Constable from ESC; Edward Castronova; Jeska, Robin, and John Zdanowski from LL, and a bunch of other MMO players.

I plan on being there as well, so anyone in the area or already planning on going to this event, drop me a line and let's have our own mini-SLCC right there in SJ! For those of you planning on going but without your ticket yet can take advantage of this great discount code when registering online. The code is VIPATTENDEE, and it will save you 10% on the registration rate! You can check out more information at the conference website.

I'm excited; are you excited? I can't wait to meet representatives of MMOs that I've made fun of! If I don't return from this event, you all know why!

(Thanks, Tim!)

For those of you who have been complaining that you could create a better world than SL, now's your chance. CNet's Daniel Terdiman reports that Multiverse has just announced Version 1.0 of its virtual world development platform at last.

Use of the development software is free, and Multiverse asks a mere 10% of any revenue gained from whatever product is created with its software. I got really excited about this until I remembered that I'm an incredibly lazy creature. You guys make something and I'll go play in it. Thanks.

(Via http://news.com.com)

There's a new player in town, brushing up against Metaverse Development Companies like Electric Sheep Company and Rivers Run Red: Metaversatility! I'll let the press release speak for itself:

San Antonio, Texas, December 11, 2006 – As virtual worlds receive more and more serious media attention, it has become apparent that development and service companies are needed to build virtual spaces and brands. Metaversatility, Inc. was formed to meet this need. With five founding shareholders, Metaversatility brings a unique blend of skills and experience to the virtual world development sphere.

Metaversatility founders Adrienne Haik (known as Adri Saarinen in Second Life), Dr. Aaron Delwiche, Peter Haik (known as Peter Newell in Second Life), Dr. John Plevyak, and Matt Daly represent a combination of creativity, experience, and academic credentials. Other team members include Rebecca Small (known in Second Life as Haver Cole) as client liaison, Brian Hayes as sales and business development, and Inga Munsinger Cotton as general counsel. They are well prepared to serve the needs of both traditional and exclusively-virtual clients.

Metaversatility offers a full range of metaverse services that spans multiple virtual worlds. Equipped to work in Second Life, There.com, Multiverse, and Open Croquet, Metaversatility also keeps a close watch on developments in other virtual worlds as they emerge. Metaversatility specializes in promotions, branding, and application development as well as metaverse orientation and business strategy consulting. Recent clients include Creative Commons, PopSci.com, the Metaverse Messenger, ICANN, SL Bank, and Dublin in SL.

While excited about the possibilities of the broadening metaverse, the Metaversatility team is also concerned with the social and cultural implications of this expansion. As long-time metaverse residents, they feel it is vitally important to maintain the freedom of imagination and intellectual development virtual spaces often represent.

Metaversatility Inc. is incorporated and headquartered in the state of Texas. For more information about Metaversatility, the team, services offered, and a portfolio of work, visit http://www.metaversatility.com.

Congratulations, Adri and Peter! This couldn't have happened to nicer folks, and I look forward to seeing what you bring to SL!